B2B Sales & Marketing Use Cases
- Prospecting Build sales & marketing lists based on headcount, revenue, industry, credit and other metrics
- Screening qualification Account Based Management (ABM)
- Sales Management Define & assign sales territories based on company firmographics.
- Market Segmentation Create & identify target customer segments
- CRM Integration of BQ data into CRM software to provide sales with richer information on customers and prospects.
Challenges & Solutions​
| CHALLENGES WITH EXISTING SOLUTIONS | BQ SOLUTION |
|---|---|
| Inactive records | Active companies |
| Shut-downs are hard to detect | Inferred from IRS & DOL filings |
| Duplicate records | Unique companies |
| From ownership and location issues | From EIN and DOL records |
| Inaccurate industry | Accurate industry |
| Derived from statistical models & surveys | Self-reported in IRS and DOL filings |
| Inaccurate employment | Precise employment |
| Derived from statistical models & surveys | Self-reported in IRS and DOL filings |
| Inaccurate financials | IRS financials |
| Derived from statistical models & surveys | Financials based on IRS audit procedures |
Features
BQ Does it Better
Accurate, Audited & Verified Firmographic Company Data
-
Timely
data updated monthly -
Accurate industry
Self-reported in IRS and DOL filings -
Precise employment
Self-reported in IRS and DOL filings -
IRS financials
Financials based on IRS audit procedures -
All US Based Companies
no partial lists
BQ Differentiators
Unique Targeting & filtering features to build better prospect engagement
-
Growth Filters
Employment, Payroll, Core Financials -
Industry Classifications
6-digit NAICS, SIC & IRS Classifications -
Size & Age Range Filters
Revenue, Employment, Cost of revenues, Opex, Total assets, & Age range -
Geographic Filters
State County & MSA Zip code & radius; plus, street address & GEO codes -
Credit Risk Filters
Financial Metrics SMB default score range (based on SBA loans), Net income, Growth score range -
Company Hierarchy
Publics, Full time employers, Privates, Companies with or without benefits, & Sole proprietors -
Legal Structure
For profits, Non-Profits, Nonbusiness entities -
Sector & Industry Analysis
Identify Economic health & Size of target markets
